Learn the essentials of export marketing and generate more sales overseas  

Is your business easy to find and do business with when people from different countries and cultures are searching online for your products or services?

Creating an export marketing strategy during these unprecedented times is a vital tool for any business looking to increase international sales. Tailored and sensitive communication for overseas clients and consumers is paramount as businesses continue to face multiple hurdles due to the sensitivities surrounding COVID-19. 


Why should you join this webinar? 

Ensuring you have a productive marketing strategy to be attractive to international customers is vital to your business. This webinar will help you understand the key components of an international marketing plan to build resilience, increase sales and grow internationally. We will focus on how successful exporters communicate to help you get your international marketing in great shape to survive and thrive in these extraordinary times.

This webinar will help businesses understand the importance of a strategic marketing plan and how to begin developing their own tailored strategy. Our expert speakers will highlight how to deliver great results by reaching out to the right international target audience, designing a high performing website strategy, creating world class content and embracing local languages and cultural preferences.  You will truly understand what makes the difference in great international marketing communications and forge ahead of your competitors in global markets.


What will you learn? 

  • The international marketing essentials to help grow your business
  • How to clarify your target customers’ needs and preferences to deliver quality results
  • Design tips for high performing international websites and creating trustworthy content
  • How to communicate sensitively with clients and remain proactive and productive 
  • Retain, support and grow your existing clients and attract new international customers
  • Deliver great results when the restrictions are lifted   
  • And much more


When will this webinar take place?

Friday 17 July 2020, 10:00 - 11:30


Featured Speakers

Claire Snowdon

Managing Director

Snowdon Consulting Ltd and No Fuss Group Ltd

Claire is an experienced business growth and communications specialist with over 30 years of international exposure and operational leadership experience.

Claire has lived & worked extensively in Europe, Asia, the Middle East and Far East where she developed international business and cultural expertise.

She has run overseas offices supporting manufacturing and operations for both UK and US textiles and fashion apparel companies in Portugal, Israel, Sri Lanka, Hong Kong and South China.

A proven track record of business growth, cost and cycle time reduction and the building of motivated cross-functional and inter-cultural teams. She now uses this expertise to support manufacturing and product companies with their business growth and to help UK companies to develop their international online presence and grow sales.

Norma Foster 

Managing Director

Norma Foster Limited and The No Fuss Group Ltd

Norma is a business leader with experience in public and private sectors. She works with companies to help them to grow sales and reputation from local to international. Clients learn how to sell and market themselves in an authentic way so that they can grow their businesses, set themselves apart from the competition and win bigger and better clients. 

Norma specialises in digital skills, business development and communications – creating and stimulating business networks for commercial advantage. 


Who is this event for?

If you are a UK based small and medium-sized enterprise (SME) or an entrepreneur looking for expert advice to manage the impacts of COVID-19, this webinar could be of great value to your business.


What is the cost?

This webinar is free to join.

What's next?

To secure your place for this free webinar, simply click the Register here button on this page.   

Don’t go at it alone - support is available to help manage the potential impact of COVID-19 on your business. Book your place today.


Contact us

Have a question about the webinar? Email our team at 


   I've attended several social media workshops and this one was the best of them all. The information was incredibly useful in helping me to re-write my marketing plan to further incorporate social media marketing and how to do this. Thank you!"  

Webinar Attendee | Harness the Power of Social Media in Times of Crisis, June 2020



About the SME COVID-19 Webinar Series 

This extensive free webinar series is designed to help support UK businesses to survive, sustain or evolve through COVID-19. From accessing loans, grants and schemes to addressing HR, supply chain or employee challengeshear the latest advice from our expert presenters - view webinars here. 

Designed and organised by Newable on behalf of the Department for International Trade (DIT), the series is part of the Government effort aimed at supporting your company to get help, protect your business and save jobs. 

You can find the latest information about the Government support for business by visiting the Business Support website.

View all upcoming webinars at

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